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First Albany Platinum Launch a SuccessSpiral Design Studio recently completed a multi-faceted campaign to launch First Albany Corporation’s Platinum Full Service(sm) Account.
The launch included a full-scale corporate Web site, a direct mail piece, Platinum credit card, Platinum checks, a 24 page welcome kit, a product brochure and a 16 page application form. The website, www.firstalbany.com, was designed to provide comprehensive investment information and research to better serve First Albany’s clients and potential investors.
“The newly designed Website and Platinum Full ServiceSM Account is generating excitement among our clients, new investors and our staff. We launched these two services simultaneously to provide our clients and potential investors with the technologically-advanced benefits they need to manage their money effectively and conveniently,” stated Michael Lindburg, Senior Vice President of the Private Client Group. Spiral Design completed the entire campaign in less than 10 weeks!
About Spiral Design Studio, LLC
Located in Cohoes, NY, Spiral Design Studio is an innovative creative firm specializing in marketing design for print and new media communications. Spiral offers a full-range of graphic design services, including corporate branding, print marketing design, website design, content management solutions (CMS), and DVD/interactive media development. Founded in 1989, Spiral maintains an impressive client base, including Citibank, Disney, Konami, Activision, Albany Medical Center, Stevens Institute of Technology, Albany Molecular Research (AMRI), The University at Albany, Rensselaer Polytechnic Institute, The Hyde Collection Art Museum Complex & Historic House, and the New York State Dental Association, among others. Visit Spiral Design Studio on the World Wide Web at www.spiraldesign.com.
For additional information, contact Gina Brittain, Communications Director, at (518) 326-1135 x22.
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